Choose a
Collaborator
By collaborating with you the results will be better and your capabilities will grow.
Fractional CSO
A fractional Chief Strategy Officer (CSO) helps create a relevant strategy and ensures it gets executed. Their role involves shaping smart plans, staying ahead of trends, and making sure every decision aligns with the big picture. Acting like a strategic architect, the CSO helps your company navigate challenges and spot opportunities. The fractional CSO is the secret weapon for any business aiming to thrive in a dynamic market. When fast-paced environments are prone to people getting pulled into the day-to-day and putting out fires, the CSO is the business’s compass for success, ensuring priorities stay on track and progress is being made with your plans translating into action.
Fractional CRO
The fractional Chief Revenue Officer (CRO) will direct/assist/support the CEO or President in transforming your team into a consistent, predictable, visible, scalable sales machine. The program begins with a Sales Effectiveness Impact Analysis (SEIA), a comprehensive, objective, predictive look at the people, systems, and strategies in your sales organization. The SEIA will scientifically illuminate the quality of your pipeline, the effectiveness of your sales management efforts, whether your salespeople are capable of executing your strategies, potential problems with hiring criteria, how comfortable your salespeople are with your go-to-market model, and specific actions essential to maximizing performance and profitability. Armed with this vital intelligence, the CRO will then oversee the implementation of the 3 foundational UnCommon Sense processes of all modern-day World Class Sales Organizations – a highly consultative Sales Process, a Sales Management Process, and a process to Recruit, On-board and Launch highly productive Sales Superstars.
Fractional CFO
The fractional Chief Financial Officer (CFO) plays a crucial role in providing specialized financial expertise on a part-time or project-specific basis. They are a trusted partner to the CEO and the organization’s Board as a strategic advisor. They are also responsible for financial strategy, budgeting, forecasting, and financial modelling. Collaborating closely with the internal team, they ensure the accuracy and timeliness of financial reporting while offering valuable foresight on the development of future plans and enabling sound decision-making. Capital management, cash flow optimization, and tax strategy are also within their purview, all while maintaining strict financial compliance. Additionally, they may contribute to mergers and acquisitions activities, perform financial due diligence, and aid in integration efforts helping drive solutions with positive outcomes. Effective stakeholder communication and investor relations activities are often part of their duties ensuring all stakeholders are aware of where the organization is going, and how each facet of the organization can contribute towards the overall goals. In sum, the Fractional CFO’s role is pivotal in enhancing the financial health of the company.
Fractional CCO
The fractional Chief Cultural Officer (CCO) works alongside HR, Chiefs of Staff, or other leaders to transform the internal culture. Many teams suffer from a lack of clarity, motivation, sense of fulfilment, and understanding of how the contribution of each individual matters. High morale, inclusivity, gratitude, life-long learning, and purpose are just some of the attributes a CCO will help a team build together as a part of their desired culture. When the culture is strong, productivity increases along with retention rates. Serving as a trusted advisor within your executive team the CCO ensures that your HR team has the tools to assess and anticipate talent management and staff development needs.
Fractional CGO
The fractional Chief Growth Officer (CGO) is responsible for everything that falls under the purview of a CMO but extends to also cover sales and product, in addition to marketing. Sales and marketing departments when managed in silos can develop a rift that drives them apart. When the product (design of product, service, and customer experience) is not approached collaboratively with sales and marketing all three are out of sync and will struggle to perform effectively. The CGO will create alignment and build synergies between product, sales and marketing to increase overall potential.
Fractional CMO
The fractional Chief Marketing Officer (CMO) role supports the CEO, President, or Executive Director in realizing their vision by directing all marketing strategies and initiatives. Often a team lacks an experienced senior leader to guide all decisions that impact how marketing is executed. Without the confidence and expertise in-house, a team can experience missteps, delays, undue stress, or do nothing for fear of not doing it right. The CMO is responsible for sourcing external partners and overseeing the delivery of quality, value, consistency, and impact. If there is an internal marketing and communications team the CMO will prioritize activities, motivate the team, and enable training or coaching to build internal capabilities, skills, and experience.
Fractional CKO
The Fractional Chief Kaizen Officer (CKO) is the architect and leader of Kaizen, continuous improvement. They serve as a catalyst for transformative change within the leadership team and beyond, focusing on the principles of Kaizen to foster a culture of continual improvement. The CKO brings a wealth of experience in Lean methodologies, process optimization, organizational development, behaviour design, and change adoption. The CKO will act as a strategic advisor and hands-on implementer. By embedding themselves within the executive team, they gain an intimate understanding of the organization’s goals, challenges, and culture. The CKO serves as a mentor and coach to executives and team members to drive meaningful results through people development. They will empower them to embrace Lean principles and a deep understanding of Kaizen. This will ensure ownership for improvement is directed at every individual as they align their initiatives to the company strategy.
Fractional CCS
The fractional Chief Content Strategist (CCS) collaborates closely with the Strategy team to bring your brand vision or endeavour to life across all creative marketing and advertising channels. The CCS will share their expertise and play a pivotal part in optimising the company’s overall approach to content. Working closely with copywriters, graphic designers and brand strategists, this individual will be responsible to ensure content delivery aligns with overarching company objectives. This leader can also help you stitch together the creative process, train teams, and enable them to achieve greatness.
Fractional ECD
The fractional Executive Creative Director (ECD) can help the CEO and Director of Marketing realize their vision for the stature and esteem of their brand. Many businesses have a good presence in the market but fall short of remarkable. Whether your creative execution is just not meeting expectations or you are not sure what the right direction is, a veteran ECD can provide a sense of clarity, breathe fresh air into your team, and new life into your brand.
Fractional CVS
The Fractional Chief Video Strategist (CVS) plays a pivotal role in assisting the CEO, President, or Executive Director in achieving their vision by orchestrating comprehensive video strategies. In many instances, teams may lack a seasoned leader with the knowledge to make informed decisions concerning video initiatives. Without this specialized expertise, teams might face challenges, setbacks, added pressure, or may even hesitate to take action out of fear of making mistakes. The CVS not only brings the benefit of plotting out video frameworks but can advise in setting up a studio or acquiring the right gear. If the organization has an internal video or multimedia team, the CVS takes the lead in prioritizing tasks, invigorating the team, and facilitating training sessions. This empowers the in-house team, enhancing their skills and experience, and ensuring that they are aptly equipped to produce impactful content.
Professional Certified Coach (PCC)
Working with a coach provides guidance, support, and structure to help you develop faster and easier. A coach can help you see the world from alternate perspectives, develop an accountability framework, and enhance your leadership skills. Applied in a group setting, an organization can boost performance, improve well-being, and strengthen relationships by collectively reaching for goals, improving communication skills, and making more effective decisions. Having an experienced Professional Certified Coach at your side can guide you to the future you want quicker and with fewer mistakes.
VantagePoint™ Workshops
Our VantagePoint™ Workshops are designed to help your team collaborate. With a series of group activities, these workshops set the stage to help you discover key insights that can lead to major leaps forward.
Customized workshopping tools help you align your team, build buy-in, inspire new ideas, and validate existing ones. This is a chance to break out of your comfort zone, look at your brand from new perspectives, strengthen your team, and put your most exciting ideas into action.
An essential first step for setting goals and establishing a clear path forward that excites your team and helps build a culture of continual innovation.