Days, weeks, and months can slip by without your work making a significant impact. Everyone’s super busy, but what’s keeping you so busy? Do you feel like you’re on a hamster wheel, constantly busy, putting out fires, and faced with a growing list of work tasks that you’ll never get ahead of? You might be stuck in a short-term mindset, and every day is more of the same. Days blur together, and when you look back you’ve kept everything operating, but made no progress on initiatives that will make a long-term impact. This is your comfort zone. When you get into a rut like this your brand can get stale, your value proposition loses its relevance, and as an individual, you can feel like you’re not contributing or feeling fulfilled in your job.
When you choose to do something that challenges you despite fear, it can make you feel motivated. This is your uncomfortable zone. Stringing together a few of these achievements can transform your morale and rub off on those around you.
Choose a task to make a priority each day that is not due the same day or week, but will contribute to creating the future you want. It can be difficult at first to delay a short-term task and start with a long-term task, because you think it can wait. But chances are you’ll never get to it because there will always be something else that feels urgent.
Make your future a priority over today and you will be capable of way more than you realize. If you find yourself in your uncomfortable zone, you are pushing yourself to stretch and grow beyond what you thought you were capable of and you will begin to crave it.